In a galaxy far, far away…
Starting in 2015, and now becoming an annual tradition, Star Wars Night is a time when two teams battle it out for intergalactic domination. The success of this night is thanks to the promotions, collaboration with social media and amazing work of game presentation. Every element of the game experience is transformed for fans, transporting them into the movies.
Star Wars Night 2015
Teasers
3D Projection

Star Wars Night Logo

Concourse Maps placed around the arena

Social Gif
Social Gif
Fan photo booth with characters

Player Imagery - Teased on Social
Exclusive T-Shirt

Social Gif
Social Gif
Mascot Transformation
Exclusive Poster
Digital Advertising
Star Wars Night 2016
TV/Social Advertising
Digital Promotion with t-shirt design

Limited Edition Poster