Star Wars Night

Starting in 2015, and now becoming an annual tradition, Star Wars Night is a time when two teams battle it out for intergalactic domination. The success of this night is thanks to the promotions, collaboration with social media and amazing work of game presentation. Every element of the game experience is transformed for fans, transporting them into the movies. 

Star Wars Night 2015

Teasers

3D Projection

 Star Wars Night Logo

Star Wars Night Logo

 Concourse Maps placed around the arena

Concourse Maps placed around the arena

 Social Gif

Social Gif

 Social Gif

Social Gif

 Fan photo booth with characters

Fan photo booth with characters

 Player Imagery - Teased on Social

Player Imagery - Teased on Social

 Exclusive T-Shirt

Exclusive T-Shirt

 Social Gif

Social Gif

 Social Gif

Social Gif

 Mascot Transformation

Mascot Transformation

 Exclusive Poster

Exclusive Poster

 Digital Advertising

Digital Advertising

 

Star Wars Night 2016

TV/Social Advertising

 Digital Promotion with t-shirt design

Digital Promotion with t-shirt design

 Limited Edition Poster

Limited Edition Poster